Thursday, March 1, 2012 | | By: Atsushi Sawa

Angel Investors for the Sports Industry vol.1


If you are planning to start up a new business in the sports industry, pitching angel investors is a great option to kick-start your business. Mark Cuban and Chris Sacca can be considered as great angel investors for the sports industry.


Why are they appropriate angel investors for the sports industry?

Mark Cuban
Photo from Forbes

Mark Cuban is the owner of an NBA team: Dallas Mavericks as well as the founder of Broadcast.com, HDNet, and some other companies. Additionally, he has been an angel investor, and he had invested for Goowy, Boxnet.com, etc.  Therefore, he is actually working in the sports industry, and he has knowledge and experiences in the sports industry.


Photo from Lowercase Capital
Chris Sacca

On the other hand, Chris Sacca does not own any sports team, but he is helping Tony Hawk Foundation to help younger ages’ development through skateboarding.  Therefore, he is not alien to the sports industry. He used to be Head of Special Initiatives at Google, Inc. And then, He established an investment firm, Lowercase Capital. Their significant investment is Twitter, Inc. Chris has consulted business plans about web and mobile technologies by himself as well as consulted other fields’ business plan through Lowercase Capital.




What do they want to hear from your pitch?

Mark Cuban

  • What the unique points of the product
  • How it can make profit.
  • Whether the product is in his area

He mentioned that the first paragraph of the business plan is important because if the business plan does not have these three components, he will not read rest of the plan. He also mentioned that he does not want to hear about personal information because it does not relate to the business plan. He wants to know more about products if he can make more money from them.


Chris Sacca

  • Your target
  • What problem you are solving

These two key components are listed on the Lowercase Capital’s website. He explains why these elements are important to decide investing a company in an interview. Chris wants to know if he can help the venture business. Different from Cuban, he wants to know more personal information. He likes to work with people whom he likes or he is interested in.




Cuban and Sacca have different point of views on of the entrepreneurs. Cuban focuses more on money, but Sacca wants to invest whom he likes. However, the most important elements of pitching a business plan to them are clarifying what you want to do, and how both of angel investors can help you. Therefore, If you are planning to pitch angel investors for sports industry, you have to make a business plan that is simple but clear enough about your intentions.

2 comments:

John Blessy said...

As you know Rob, I'm a huge fan of your work. I just published a previously private analysis of your data showing how extreme levels of diversification wouyld make it _extremely_ likely for angel investors to make money. Angel Investors

Unknown said...

Thanks for sharing the great post.
Archie Manning Jersey | Saints Shop

Post a Comment