3D technology is a new technology for the sports industry. The world’s first live broadcasted sports game in 3D was come out in February 2010 in UK. In the US, a New York Rangers hockey game was the first live sports game that was broadcasted in 3D in March 2010. Lee Berke, president and CEO of LHB Sports, Entertainment & Media, mentioned “sports programming has been a key component for driving the success of virtually every new media technology over the past 90 years, from analog radio to broadcast television to cable, satellite, broadband and wireless”. However, there are a lot of issues that have to be overcome by the media industry.
Media Technology and Sports
Everyone might agree that the best way to enjoy watching sports is going to stadiums and watching games. It is difficult to share the atmosphere and feeling at the stadium through TV or radio. However, the advance of technology has changed ways of sharing games and information. Therefore, the sports industry utilizes new technologies to maintain their fans and get new fans.
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