Thursday, February 16, 2012 | 0 comments | By: Atsushi Sawa

"Lin-Sanity" Can Change the World


Video from YouTube


Since the emergence of “Lin-Sanity” on February 4, the New York Knicks has not lost any game. Now, the winning streak of the New York Knick is 7. Along with his incredible performance, the “Lin-Sanity” brand has skyrocketed all over the world in these 10 days.

Thursday, February 2, 2012 | 0 comments | By: Atsushi Sawa

Economic Impacts of 2012 London Olympics

Image from Wikipedia

Forbes.com listed the 2012 London Olympics as one of the 10 sports business stories to watch in 2012.

The cost projection of the London Olympics had been grown from $3.6 billion in 2005 to $14.4 billion in 2007. Forbes.com expects the total cost of the London Olympics would be between $15 to 18 billion. This number is the second most expensive Olympics below the 2010 Beijing Olympics with the cost of $40 billion.


As discussed before, hosting the Olympics can bring positive economic impacts to the hosting country and the city even it costs a great amount of money.

Thursday, January 26, 2012 | 0 comments | By: Atsushi Sawa

3D Technology in Sports

3D technology is a new technology for the sports industry. The world’s first live broadcasted sports game in 3D was come out in February 2010 in UK. In the US, a New York Rangers hockey game was the first live sports game that was broadcasted in 3D in March 2010. Lee Berke, president and CEO of LHB Sports, Entertainment & Media, mentioned “sports programming has been a key component for driving the success of virtually every new media technology over the past 90 years, from analog radio to broadcast television to cable, satellite, broadband and wireless”. However, there are a lot of issues that have to be overcome by the media industry.

Wednesday, January 25, 2012 | 0 comments | By: Atsushi Sawa

Media Technology and Sports

            
Everyone might agree that the best way to enjoy watching sports is going to stadiums and watching games. It is difficult to share the atmosphere and feeling at the stadium through TV or radio. However, the advance of technology has changed ways of sharing games and information. Therefore, the sports industry utilizes new technologies to maintain their fans and get new fans.

Wednesday, December 14, 2011 | 0 comments | By: Atsushi Sawa

Sports Disputes

To understand what kinds of legal issues would be happened in the sports industry, I watched two podcasts related to sports law. The first podcast is “The Future of Sports Dispute Resolution” provided by Pepperdine University, and another one is “Sports in Courts” provided by North Carolina State University. Both podcasts discussed about the potential disputes in the sports industry with some actual cases.

Wednesday, November 30, 2011 | 0 comments | By: Atsushi Sawa

Court Cases Involving Sports Volunteering

Since my business plan is providing package tours including sports volunteering in developing countries, I was looking for some court cases related with coaching sports, travel abroad, and volunteer tourism to protect my business from lawsuit. I found three articles that can help to develop my business plan.
         
Friday, November 11, 2011 | 0 comments | By: Atsushi Sawa

Collage Sports

In Japan, we don’t have any popular collage sports event like the NCAA basketball tournament in the United States. We have a popular high school baseball tournament because baseball was almost the only sports to watch long tome ago. These days, Japanese people watch and play more different sports, such as soccer and basketball, but there are no professional or amateur sporting event, which has nation-wide popularity besides international match of the Japanese soccer team. So, I became to dream to develop collage sports events as a business in Japan like the NCAA basketball tournament in order to enhance more people to get interested in sports, develop more young talented players, and encourage local economy.  Therefore, I was looking for the pros and cons about the NCAA basketball tournament and found some interesting articles.